We were all impressed by last year’s Mini advertising campaign using Metaio’s Augmented Reality technology. It featured in the top spot of my Top 10 Milestones in Augmented Reality for 2008 Toyota couldn’t afford staying behind and had “one upped” BMW with a more sophisticated ad for its own mini – the iQ. In the [...]
Filed under: AR Advertising, AR Demos | Tagged: augmented reality advertizing, BMW Mini, Citroen c3, Ford Ka, Nissan Cube, Toyota iQ | 6 Comments »
YDreams’ Flapi will flip your mind. You all know the classic story: boy meets girl; girl plays with boy; boy falls in love with girl; girl leaves… Maria Palma just shared with me YDream‘s take on the story, featuring their virtual Mascot, Flapi the cute, and an even more cute – real girl (the Creative [...]
Filed under: AR Demos | Tagged: Antonio Camara, Augmented reality demo, Digital Signage Expo, Flapi, SimVideo, total immersion, YDREAMS | Leave a Comment »
This post is directed at you. Yes – you: the augmented reality aficionado. For those who followed my coverage of ISMAR 2008 – prepare to be blown away by ISMAR 2009. If you are an AR researcher – ISMAR 2009 is as always the best event to learn about the latest and greatest in AR [...]
Filed under: AR Events | Tagged: augmented reality event, Blair MacIntyre, Charlie Hughes, Christian Sandor, Christopher Stapleton, Daniel Pustka, Gudrun Klinker, Hideo Saito, ISMAR 2009, Jarrell Pair, Jay Bolter, Larry Davis, Sean White | 6 Comments »
Mark Billinghurst just shared with me the good news: ARToolworks announces commercial availability of FLARToolKit. He explains: Basically it means that companies can now get commercial licenses to FLARToolKit and build flash based Augmented reality websites without having to release their source code as required by the GPL license. Saqoosha (Tomohiko Koyama) was the first [...]
Filed under: AR Engines | Tagged: artoolkit, ARToolWorks, flartoolkit, philip lamb, Saqoosha | 3 Comments »
Robert Rice (Curious Raven) just unveiled this new demo by Tonchidot, and although this time it looks real, compared to the TechCrunch50 concept video of yesteryear – he’s not impressed. Judge for yourselves. What strikes me is the similarities with 2 other apps launched recently: wikitude and Nru. These apps don’t do image recognition. They [...]
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Stephan Cocquereaumont, president and lead developer of Int13, a French next-gen games studio for Smartphones, has just shared with me the latest video of his mobile Augmented Reality game – Kweekies: Kweekies is an Augmented Reality virtual pet game that allows gamers to interact with their pet by using the embedded camera of their Smartphone. [...]
Filed under: AR Demos, AR Games | Tagged: Aikon Ghost Hunter, FastFoot-Challenge, Ghostwire, IMGA, int13, Kurai: The Dark Monolith, Kweekies, Mobile World Conference, MoveYa!, nternational Mobile Gaming Awards, Stephan Cocquereaumont | 1 Comment »
Oliver Bimber (Bauhaus University – Weimar) one of the world’s leaders is spatial augmented reality kicks off with barb: “unlike other sessions, this session is NOT about mobile augmented reality but rather – spatial (projected) augmented reality. Welcome to the wonderful world of Oliver Bimber. He projects visuals on every day surfaces, by using structured [...]
Filed under: AR Engines, AR Events | Tagged: Oliver Bimber, Projected AR, Spatial AR | Leave a Comment »
Welcome to WARM 2009, where augmented reality eggheads from both sides of the Danube meet for 2 days to share ideas and collaborate. It’s the 4th year WARM is taking place – always in Graz university, and always in February – to provide an excuse for a skiing event, once the big ideas are taken [...]
Filed under: AR Events, AR Tracking | Tagged: Computer vision, Daniel Wagner, Dieter Smalstig, EPFL, Qi Pan, Simon Tailor, Tom Drummond, Vincent Lepetit, WARM 2009 | 2 Comments »
This week at TED, on the very stage where Bill Gates unleashed mosquitos into the audience to make a point about the need to cure Malaria, an MIT researcher, Patty Maes, unveiled a “six sense” device. Maes demonstrated a portable device constructed out of commercial of the shelf products such as a web camera, pocket [...]
Filed under: AR Demos, AR Devices | Tagged: augmented reality, Patty Maes, Six sense device | 5 Comments »
