Well, we’ve got a dwindled bag of links today, after some very busy weeks: Tom Carpenter is showcasing Metaio Unifeye Designer, and once again proves that a video review is much better than a confused textual review. Previously augmented reality enabled you to lift the FA Cup, now it’s Cannes’ Lion award. Next time, the [...]
Filed under: Uncategorized | Tagged: Fraunhofer, linkfest, Lumus, Microsoft, Ubisoft | 5 Comments »
When it comes to using augmented reality for marketing purposes, nothing beats those magic mirror applications. After all, trying on a product, even virtually, goes a long way towards selling it (and surely it’s better than those novelty AR gimmicks). Previously I’ve covered Fraunhofer’s magic mirror that lets you try on new shirts, and just [...]
Filed under: Uncategorized | Tagged: Eligo, FittingBox, Magic Mirror, Markerless, Marketing and Advertisement, Seac02 | Leave a Comment »
Tish Shute continues with her enlightening series of interviews on UgoTrade. After previously interviewing Ori Inbar and Robert Rice, Blair MacIntyre was a natural choice. MacIntyre discusses his work at Georgia Tech (which I briefly wrote about here), and shares his perspective on future directions for mobile augmented reality. A lot of folks think it [...]
Filed under: Uncategorized | Tagged: Blair MacIntyre, Georgia Tech, opinions and reflections, Research | 1 Comment »
Before going on with our scheduled linkfest, I would like to pose a question to my readers. Am I updating too much, or not enough? How many augmented reality related posts would you like to read per week? Your opinion is important to me, so please comment away on this topic. Now, without further ado, [...]
Filed under: Uncategorized | Tagged: Games, Holition, Magic Mirror, Projector based AR, Sony, total immersion | 3 Comments »
Since one augmented reality framework per week is not enough, here comes another one for Google’s Android. While other Android AR applications provide information about landmarks seen through your mobile’s camera, Gamaray’s AR Explorer shows virtual 3d objects not seen with the naked eye. Obviously, the technology is in its infancy, and it’s quite a [...]
Filed under: Uncategorized | Tagged: Gamaray, Google, GPS and Compass, Handhelds and Cellphones | 4 Comments »
This passing Monday, Amsterdam hosted a Mobile Monday event, which ended with a talk by Robert Rice. To tell you the truth, I’m a bit disappointed that we didn’t get any information about whatever super secret product is under development in Neogence. On the other hand, we got a nicely presented introduction to augmented reality [...]
Filed under: Uncategorized | Tagged: Mobile Monday, Neogence, opinions and reflections, Robert Rice | 2 Comments »
Yet another quick post, just before I go to (my real) work. Sony is developing its own AR game for a camera enhanced PSP, named InVizimals. A combination of GhostWire and int13′s Kweekies, players have to hunt around their houses for monsters, and later can set the monsters to fight each other. I really like [...]
Filed under: Uncategorized | Tagged: Games, Handhelds and Cellphones, Sony, Visible Markers | 6 Comments »
Electronic Entertainment Expo (E3) is the bastion of the video games business. If GDC is for developers, E3 is for the suites and the media, the best timing to launch a new game, console, or business in the interactive entertainment world. This event typically epitomizes the progressive blending of movies and games and this year [...]
Filed under: AR Events | Tagged: Bob Ladrach, Digital Extreme, E3 Expo, Iron Will Technologies, Mightier, Peregrine Glove, Project Natal, Reality Pro | 6 Comments »
Layar is a new augmented reality Android framework that comes from SPRXMobile. SPRXMobile, which previously brought us the ATM finder and this excellent post about the AR hype cycle, have kicked it up a notch with a full blown AR platform. SPRXMobile don’t provide many details quite yet (they save it to Mobile 2.0), but [...]
Filed under: Uncategorized | Tagged: GPS and Compass, Handhelds and Cellphones, Layar, SPRXMobile, Tourism and Outdoors | 5 Comments »
