Comments on: Updates from the Frontline

By: AUGMENTED REALITY: Top 10 tidbits reshaping AR industry ‹ 5election - The International Coolhunting Magazine

Thu, 09 Feb 2012 20:16:35 +0000

[...] darlings of 2009. They have been depicted as gladiators battling to the death (we take some of the blame). ISMAR, on the contrary, was all about love and peace. On Monday’s Mobile Workshop, Robert Rice [...]

By: AUGMENTED REALITY: Top 10 tidbits reshaping AR industry « 5

AUGMENTED REALITY: Top 10 tidbits reshaping AR industry « 5 — Tue, 27 Apr 2010 10:55:43 +0000

By: ISMAR 2009 Epilogue: A New Augmented Reality World Order « Games Alfresco

ISMAR 2009 Epilogue: A New Augmented Reality World Order « Games Alfresco — Sat, 24 Oct 2009 16:04:17 +0000

By: Mobilizy Responds « Games Alfresco

Mobilizy Responds « Games Alfresco — Mon, 13 Jul 2009 20:14:22 +0000

[...] and “Updates from the Front Line“). Mark A.M. Kramer of Mobilizy left the following response to my last post: Dear [...]

By: Daniel

Daniel — Mon, 13 Jul 2009 09:20:16 +0000

I think that Mobilizy got A LOT of hype when it was released, mostly thanks to Google.
Mobilizy uses VERY SIMPLE technology and it was always clear to me that others would copy and improve upon it. I think that it is only fair that now Layar gets some attention.
However, I agree that there is no AR browser war. Several groups are testing out different ideas. Time will which one of these (if at all) will succeed.

By: rouli

rouli — Sun, 12 Jul 2009 18:51:30 +0000

Thanks Mark for taking the time writing this reply.
First of all, let me just say that although it’s hard to understand it from my writing, I have nothing against Mobilizy (I’m just a sarcastic guy). As a matter of fact, I share your concern that Wikitude was forgotten with all the media hoopla around Layar.
However, I do feel that in the last week you panicked a bit and went with a full on assault on the other players (especially via twitter).
You have an amazing product and very good ideas as to where to take it next. Show it off instead of making snide remarks at others.

If there are no objections, I will post your reply as a new post so everybody will notice it,

By: Mark A.M. Kramer

Mark A.M. Kramer — Sat, 11 Jul 2009 21:08:53 +0000

Dear Rouli,

Thank you for the round-up of what has happened in the AR world this week. A lot has happened as you are well aware.

First of all, we at Mobilizy do not see ourselves in an AR war. We are just tired of all the attention given to SPRXMobile and Layar when we are well aware that most users of Layar are only in the Netherlands and the whole world is giving its attention to Layar as if it was the first AR application/browser in the world. WIkitude is global and we have over 130,000+ users around the world.

Also, we have worked with SPRXMobile in the past and they are well aware of the outcomes of that working relationship. We are coders, developers, AR techies. WE love crafting software that is useful and makes people happy. One of the many strengths of SPRXMobile and Layar in marketing. In reality, we would make an amazing strategic alliance together with our combined strengths.

With regards to Acrossair: We have respect for their new application even if we did say we thought the demonstration was a mock-up. It still is hard to tell really. We do know that the camera api is not officially open for development on the iPhone from other applications (we are developing onthe iPhone too!) This means that Acrossair is using a hack to accomplish what they have done. Hopefully Apple will change its mind and open the api up for develoment.

This is what we wrote about Acrossair:
@Kjeld @oheckmann The people at acrossair made a wonderful MOCK- Video: http://bit.ly/Vd37Y you can tell it is fake if you look closely.

This is a mock-up of our iPhone prototyping. We have the compass and GPS functioning, no camera API yet! http://twitpic.com/9o7or

We are excited that the field of mobile AR is taking off! We are happy to work with anyone and everyone to advance this nascent field.

Cheers,

Mark of Mobilizy / WIkitude