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	<title>Comments on: Mattel Launches Augmented Toys at Comic Con</title>
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	<link>http://gamesalfresco.com/2009/07/23/mattel-launches-augmented-toys-at-comic-con/</link>
	<description>In Pursuit of the Ultimate Augmented Reality Application</description>
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		<title>By: Games, Goggles, and Going Hollywood&#8230;How AR is Changing the Entertainment Landscape: Talking with Brian Selzer, Ogmento&#160;&#124;&#160;UgoTrade</title>
		<link>http://gamesalfresco.com/2009/07/23/mattel-launches-augmented-toys-at-comic-con/#comment-4644</link>
		<dc:creator><![CDATA[Games, Goggles, and Going Hollywood&#8230;How AR is Changing the Entertainment Landscape: Talking with Brian Selzer, Ogmento&#160;&#124;&#160;UgoTrade]]></dc:creator>
		<pubDate>Mon, 31 Aug 2009 03:38:48 +0000</pubDate>
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		<description><![CDATA[[...] Immersion began 10 years ago in the quiet, lonely, hours before the dawn of an AR industry.  But Total Immersion&#8217;s AR toys for Mattel and augmented reality for Topps baseball cards fired CNet writer Daniel Terdiman up enough to say, [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Immersion began 10 years ago in the quiet, lonely, hours before the dawn of an AR industry.  But Total Immersion&#8217;s AR toys for Mattel and augmented reality for Topps baseball cards fired CNet writer Daniel Terdiman up enough to say, [...]</p>
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		<title>By: Thomas K Carpenter</title>
		<link>http://gamesalfresco.com/2009/07/23/mattel-launches-augmented-toys-at-comic-con/#comment-4232</link>
		<dc:creator><![CDATA[Thomas K Carpenter]]></dc:creator>
		<pubDate>Fri, 24 Jul 2009 17:42:02 +0000</pubDate>
		<guid isPermaLink="false">http://gamesalfresco.com/?p=2072#comment-4232</guid>
		<description><![CDATA[If they can port the game to a console, I think it could stand a chance to be a hit, but as an experienced gamer, AR doesn&#039;t shine its best on a PC because of the space.  Console games have the proper enviroment for a breakout AR game.  

And it pains me to say this because I&#039;ve always been a hardcore PC gamer.  Its the same reason the Wii wouldn&#039;t work well on a PC -- space.  

I&#039;m still rooting for it though.  I&#039;d like to be proved wrong.]]></description>
		<content:encoded><![CDATA[<p>If they can port the game to a console, I think it could stand a chance to be a hit, but as an experienced gamer, AR doesn&#8217;t shine its best on a PC because of the space.  Console games have the proper enviroment for a breakout AR game.  </p>
<p>And it pains me to say this because I&#8217;ve always been a hardcore PC gamer.  Its the same reason the Wii wouldn&#8217;t work well on a PC &#8212; space.  </p>
<p>I&#8217;m still rooting for it though.  I&#8217;d like to be proved wrong.</p>
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