The Best of the Best in Augmented Reality Compete for Top Industry Award

Industry icons Bruce Sterling, Vernor Vinge, Will Wright and Jaron Lanier to judge “The Auggies” – at the worldʼs largest AR event. Register Today! SANTA CLARA, CA (April 26, 2011) – The Augmented Reality industry is getting ready to show off a new round of innovation to the technology, media, and marketing communities.  If you ever wondered about [...]

Special Discount for Games Alfresco Fans for ARE 2011 – an Event Packed with Augmented Reality Goodness!

The second annual Augmented Reality Event (ARE 2011) is unveiling a sneak preview of the schedule for the world’s largest event – focused exclusively on advancing the augmented reality industry. ARE 2011 will take place in May 17th-18th at the Santa Clara Convention Center in California, and is surely a must-attend event for the Augmented [...]

Gonzo-Reality

The story Bruce Sterling posted up last week on his Wired blog blew my mind.  It shouldn’t have really.  But I guess I’ve been considering augmented reality and its commercial uses to be official and sanctioned.  This kind of unofficial gonzo-view of reality could go a long way. First, if you’re too lazy to click the link and check [...]

10 Cool Things Going On Right Now in Augmented Reality

Augmented reality has come a long way in a years time.  Last year I got excited by research projects and gimmicky AR webcam advertising, but that quickly faded on the tenth plus iteration.  It wasn’t until July that we starting having real AR products in the form of apps.  Nearly a year later and still [...]

The Feed – Novel and Concept Video

Back in early fall of 2009, with help from Bruce Sterling, I put together a list of augmented reality novels. I’ve added a few since the original, but further additions have been sparse (at least until I can find a publisher for my own.) So this concept video based on the novel Feed by MT [...]

Who Should Attend The Augmented Reality Event in Santa Clara, CA June 2nd & 3rd, 2010

Over the last 2 years we have seen growing interest in Augmented Reality in various events – panels, dev camps, meetups – and many more. Due to growing demand for knowledge and expertise in augmented reality (AR), a group of AR industry insiders, backed by the AR Consortium have put together the first commercial event [...]

Introducing the Zerkin Glove – Intuitive Interaction in Augmented Reality

Augmented reality apps on mobile devices are all the rage these days. And they will probably remain so for a couple of years. But – Augmented Reality Glasses are around the corner When using the iPhone (or similar mobile device) for an augmented reality experience, the interaction is pretty straight forward – hold your hands [...]

Augmented Reality Entrepreneurship: Natural Evolution or Intelligent Design?

In his recent sermon to the augmented reality community, Bruce Sterling, envisaged the dawn of the AR industry. He talked about things to avoid (magic) and things to embrace (style). He projected the inevitable: as multiple new AR companies give birth and mature – there will come a time of consolidation. We have seen this [...]

2008 Wrap Up: Top 10 Milestones in Augmented Reality

2008 was a great year for augmented reality. This emerging technology is on a 15-plus-year-long journey from the lab and into the mainstream. With too many events to list, 2008 marks an important year in that quest. Here is the countdown of the top 10 most important AR milestones of 2008: 10) Otellini’s CES keynote [...]

What do Games of 2043 Look Like?

We interrupt this program (“ISMAR ’08) to bring you this breaking news from the Austin Game Developer Conference (via Gamasutra): Futurist and author Bruce Sterling delivered the Tuesday keynote speech where he was tasked to imagine the next 35 years in the game industry: Then what do the games of 2043 look like? “I think [...]

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