The Best of the Best in Augmented Reality Compete for Top Industry Award

Posted on April 26, 2011 by Ori Inbar

Industry icons Bruce Sterling, Vernor Vinge, Will Wright and Jaron Lanier to judge “The Auggies” – at the worldʼs largest AR event. Register Today! SANTA CLARA, CA (April 26, 2011) – The Augmented Reality industry is getting ready to show off a new round of innovation to the technology, media, and marketing communities.  If you ever wondered about [...]

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Special Discount for Games Alfresco Fans for ARE 2011 – an Event Packed with Augmented Reality Goodness!

Posted on March 31, 2011 by Ori Inbar

The second annual Augmented Reality Event (ARE 2011) is unveiling a sneak preview of the schedule for the world’s largest event – focused exclusively on advancing the augmented reality industry. ARE 2011 will take place in May 17th-18th at the Santa Clara Convention Center in California, and is surely a must-attend event for the Augmented [...]

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10 Cool Things Going On Right Now in Augmented Reality

Posted on May 3, 2010 by thomaskcarpenter

Augmented reality has come a long way in a years time.  Last year I got excited by research projects and gimmicky AR webcam advertising, but that quickly faded on the tenth plus iteration.  It wasn’t until July that we starting having real AR products in the form of apps.  Nearly a year later and still [...]

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GDC 2009 Roundup: a (tiny) spark of augmented reality

Posted on May 4, 2009 by Ori Inbar

The dust over GDC 2009 has settled a while ago and finally I got to reflect on the AR experience at the show.  Guess which headline would summarize it best: a) augmented reality was the talk of the show b) the expo floor was swarming with AR demos c) AR games snatched lucrative game awards [...]

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2008 Wrap Up: Top 10 Milestones in Augmented Reality

Posted on December 14, 2008 by Ori Inbar

2008 was a great year for augmented reality. This emerging technology is on a 15-plus-year-long journey from the lab and into the mainstream. With too many events to list, 2008 marks an important year in that quest. Here is the countdown of the top 10 most important AR milestones of 2008: 10) Otellini’s CES keynote [...]

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Will Wright: Augmented Reality – Way Forward For Mobile Gaming

Posted on September 4, 2008 by Ori Inbar

Captured in an interview with Pocket Gamer (Thanks!) in London via Kotaku: “I can imagine mobile platforms evolving…in that they interact with the world around us in a way that changes our perceptions in a really interesting way”, said Wright, “Games could increase our awareness of our immediate environment, rather than distract us from it”. [...]

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