So, no point of guessing whether Google is to make a major AR move in 2010. It is going to do it in 2009:
Indeed, the Google has awoken.
Filed under: Uncategorized | Tagged: Google, Google Goggles, QR codes | Leave a comment »
Amazon (SnapTell), Nokia (Point and Find) and many others better watch out, Google is making its play for mobile visual search, as revealed in CNBC’s “Inside the Mind of Google“. Harnessing technology bought when acquiring the startup Neven Vision back in 2006, Google is developing an android application that will identify locations and items captured in photos taken by the app’s users.
Tech lead Hartmut Neven:
Imagine you are on travel in Paris and you visit a museum. If a picture catches your attention you can simply take a photo and send it to the VMS [Visual Mobile Search] service. Within seconds you will receive an audio-visual narrative explaining the image to you. If you happen to be connected to a 3G network the response time would be below a second. After the museum visit you might step outside and see a coffeehouse. Just taking another snapshot from within the VMS client application is all you have to do in order to retrieve travel guide information. In this case location information is available through triangulation or inbuilt GPS it can assist the recognition process. Inside the coffeehouse you study the menu but your French happens to be a bit rusty. Your image based search engine supports you in translating words from the menu so that you have at least an idea of what you can order. (source)
At the moment, the visual mobile search application, internally known as Google Goggles, is going through a long battery of tests:
Back in California, the visual search team anxiously watched by video link as first time users tested the product. After some initial reviews were less than enthusiastic, Google engineers decided the new technology just wasn’t ready for prime time. So team members were dispatched to fix any remaining problems. (source)
So although not an immediate threat to leading Snaptell, we can be sure that Google will not rest till they will create a user friendly product that will use your photos to serve useful information and, naturally, more ads. In the meantime, if Google is looking for enthusiastic beta tester, my email is on the right :)
Read more at eWeek.com and CNBC. Via Steve Rubel.
Filed under: Uncategorized | Tagged: Google, Handhelds and Cellphones, Neven Vision, Point and Find, Snaptell, Tourism and Outdoors | Leave a comment »
Since one augmented reality framework per week is not enough, here comes another one for Google’s Android. While other Android AR applications provide information about landmarks seen through your mobile’s camera, Gamaray’s AR Explorer shows virtual 3d objects not seen with the naked eye. Obviously, the technology is in its infancy, and it’s quite a bold move on Gamaray’s part to release its application in such an early stage:
Right now, Gamaray is focusing on utilizing their framework for building multiplayer games, the first one being a tank combat game. Founder Clayton Lilly, admits that “For a while we thought of creating a more general purpose AR platform, but I’m concerned that Google may already be developing a first person AR viewer for KML data and 3D models”. I for one root for the smaller companies in this new ecosystem, so good luck guys!
(link)
Filed under: Uncategorized | Tagged: Gamaray, Google, GPS and Compass, Handhelds and Cellphones | 4 Comments »
Games Alfresco 