And since it’s pretty big news (and Layar is a darling of the tech press) you probably already read about it somewhere else.
Here’s what you need to know:
- Documentation is here.
- Android Beta version is coming in a few weeks. iPhone and Android full versions are coming by the end of Q3.
- Seems like a “basic” (nothing is basic in this field) image recognition and tracking. Image recognition is done on the device, so augmentation should be relatively snappy.
- They are going to charge money for this, unless your layer gets less than 1000 matches per month, or if it’s a non-profit, artistic or educational layer and the powers to be like it enough. Pricing seems really fair to me.
- You can win up to $15K by creating a vision based layer.
I think the “share it now” button has a potential to become a huge hit (think Instagram big). What do you think?
Update – misunderstood the documentation. You can have different augmentations depending on both location and image.
Filed under: Uncategorized | Tagged: Handhelds and Cellphones, Layar |
Games Alfresco 
Hi Rouli,
Thanks for posting. Just wanted to add a comment. Augmentations can be pushed by the developer in his layer dynamically to the user based on his context (id or location). Also what not many pick up is that you can have geo based augmentations combined with vision based augmented content. So what happens is that a developer can send up to 50 fingerprints to the phone all with personal augmentations attached to it based on the context of the user. The user does not need to scan in the layer. All 50 objects can be augmented immediately.
[…] Gamesalfresco already covered it, but to mention it here is worthwhile, too: Layar gets a vision based extension, called layar vision: Layar Vision is an extension of the Layar platform, taking augmented reality to the next level. Layar Vision allows the creation of layers and applications that recognize real world objects and display digital experiences on top of them. […]