First iPhone Augmented Reality Application on the App Store

It’s now confirmed.

Augmented Reality has hit the iPhone app store. And we didn’t even have to wait for OS 3.1.

Presselite apps have been updated with a new Augmented Reality functionality called Your New Eye. This only works with the latest iPhone 3GS (compass needed). If you don’t believe it – check out the quick demo here :


In the words of co-founder Antoine Morcos:

Basically, with this application, you are able to see all the metro and bus stations around you (<1km), and also a lot of Points of Interest (Restaurants, etc.) via Augmented Reality, thanks to the camera.
London Bus is available on AppStore. (More details – screenshots, etc.)
MĂ©tro Paris for iPhone is also available here.

How come Apple approved an app that uses a private API ?

Does it really matter as long as it did?

Has Apple opened up?

Will it signal a flood of AR apps on the iPhone app store?