New Yearly Linkfest

As you may have guessed this passing week was very slow in augmented reality news (or any news for that matter). Nevertheless, I scoured the web and bring you this weekly linkfest.

What a better way to start the new year than playing a round of augmented golf? That’s exactly what the students at Rochester Institute of Technology thought when they came up with this game that doesn’t require an entire fairway.

have a happy new yeAR!

Nerdferno and 2 Other Augmented Reality Games from Georgia Tech

In late June, the establishment of Qualcomm Augmented Reality Game Studio was announced, a partnership between Qualcomm and Georgia Tech’s Augmented Environments Lab, with the goal of “pioneering new advancements in mobile gaming and interactive media“. Six months later, the first crop of mobile based games is coming out of the studio, and this blogger is far from disappointed.

Shotgun Showdown is a two players western styled shooting game which utilizes two $20 bills as an arena/required marker. I wonder whether the winner takes both bills.

If you thought that tracking dollar bills was original, than get ready for Volcano Fever, a game that uses condom wrappers as a marker. It’s more than just a weird artistic choice by the game designer. The goal of Volcano Fever is to teach proper condom use.

I understand the volcano metaphor, but what’s the octopus supposed to symbolize? … Anyway, next is, as promised, Nerdferno, a game that puts you in a God like position, determining the fate of cubicle dwellers. If you looked for original AR content, you’ve found it:

You can read more about these games and others, such as Spintopia and Bug Juice, on the studio’s website, and about previous AR games from Georgia Tech here.

Upcoming Qualcomm Developer Challenge

This fall, Qualcomm is going to host a $200,000 Augmented Reality Developer Challenge.  The details for the challenge haven’t been released yet, but the total amount of prize money should have would-be developers planning their products as we speak.  The challenge will start when they release the Qualcomm AR SDK.  More details can be found here.

ANTICIPATED TIMELINE

  • Fall 2010 – AR SDK available for download. Challenge commences.
  • Early November, 2010 – Submission site opens. Developers may submit apps.
  • January 7, 2011 – Submission site closes.
  • Mobile World Congress 2011 – Winners announced and showcased at Qualcomm events.

Weekly Linkfest

After a month long hiatus, it’s back! The weekly linkfest is here, with a fresh batch of links:

Video of the week shows a social hacking feat which will probably become a common practice as AR goes mainstream. Mark Skwarek and Joseph Hocking created “The leak in your home town”, an augmented reality application for the iPhone, which displays a virtual oil spill whenever you set the phone’s camera on a BP logo. Don’t expect to see it on the AppStore anytime soon. (via Beyond the Beyond):

Happy 4th of July to our American visitors!

Weekly Linkfest

Anybody feels like sponsoring an AR blogger trip to an AR event?
There were plenty of interesting AR links to share this week, but only seven won a place in this week’s linkfest:

This week’s quote comes from that talk with Paige Sez:

As we’ve talked about it before, it’s amazing that marketing and advertising are helping push forward AR, and it’s great. It’s fantastic. But it’s also the worst possible thing that could ever happen because it is such a singular way of looking at an overall ubiquitous computing experience. There are other ways.

And as promised, this week’s video is a demo of LookTel, it looks fantastic, and shows that there are some things that an old Windows phone still does better than a new shiny iPhone (well, at least till June):

Have a great week!

Who Should Attend The Augmented Reality Event in Santa Clara, CA June 2nd & 3rd, 2010

Over the last 2 years we have seen growing interest in Augmented Reality in various events – panels, dev camps, meetups – and many more. Due to growing demand for knowledge and expertise in augmented reality (AR), a group of AR industry insiders, backed by the AR Consortium have put together the first commercial event dedicated to advance the business of augmented reality.

How is are2010 different from ISMAR…

…previously touted here as the “World’s best Augmented Reality event”?

Well, ISMAR is still the best AR event for the scientific community. If you want to learn about (or present) the latest advancements in AR research – you should be in Seoul this October for ISMAR 2010. However, for the rest of us, who wish to take advantage of AR in practice, in the commercial world, and build a business around it – there was a gaping hole.

That is, until now.

Meet the Augmented Reality Event.

Who’s this event for?

For established and start up AR companies –

For established and start up AR companies (such as Total Immersion, Metaio, Acrossair, Ogmento, Circ.us, Mobilizy, Layar, Zugara, Neogence, whurleyvision, Chaotic Moon Studios, and many more) – are2010 is a stage to showcase their products and services; a venue to form partnerships, learn about latest innovations, and most importantly speak with clients. Bruno Uzzan, CEO of Total Immersion will wow the audience with a cutting edge augmented reality show; Peter Meier, CTO of Metaio, will speak about his companies latest products. Early stage startups and individual developers will receive guidance from Cole Van Nice (Chart Venture Partners) for how to build a successful company in the AR space, including raising funding (from VCs that actually invest in AR), licensing technology and IP, legal aspects, forging partnerships, etc. Christine Perey will speak about the scope of the mobile AR industry today and it’s growth trajectory.

For Developers –

For developers, are2010 is a window into the latest AR algorithms, engines and programming tools. Learn from case studies and post mortems delivered by experienced developers from the leading companies in the space. Blair MacIntyre, director of the GVU Center’s Augmented Environments Lab at Georgia Tech, will speak about his experience with tools and technologies while developing augmented reality games. Daniel Wagner, one of the leading mobile AR researchers in the world, will bring developers into the wonderful world of mobile AR. Patrick O’Shaughnessey, which has lead the development of more webcam-based AR campaigns than anyone else I know – will share his knowledge of what works and what doesn’t. Mike Liebhold, Distinguished Fellow at the Institute for the Future , will speak about Technology foundations of an Open ARweb. Gene Becker, co-founder of AR DevCamp, will dive into augmented reality and ubiquitous computing, and Sean White, a pioneer in Green Tech AR will suggest concrete examples of how AR can help save the planet

For Mobile, Hardware, and Platform Companies

For Mobile, Hardware, and Platform companies (such as Vuzix, Nokia, Qualcomm, Intel, QderoPateo, Microsoft, Google, Apple etc.) are2010 consists of a captive audience to launch and showcase their latest devices, processors, AR glasses, sensors, etc. The best collective minds of the AR commercial world will be onsite to articulate the market demand characteristics and help influence the design of future hardware.

For Clients and Agencies –

For clients and agencies in entertainment, media, publishing, education, healthcare, government, tourism, and many more – are2010 offers everything you need to know about AR: how to leverage augmented reality to advance your brand, attract and keep your customers, and how to build successful campaigns and products that will delight users, including postmortems of landmark augmented reality projects.

Jarrell Pair, CTO and a founder of LP33.tv, will speak about “Augmented Reality in Music Entertainment: Then and Now”, Brian Selzer, co-founder and President of Ogmento, will deliver a crash course for clients and agencies about how to leverage AR in marketing campaigns. Marshal Kirkpatrick, lead blogger for ReadWriteWeb, will share the results of his AR survey collecting feedback from dozens of AR developers and their experience in delivering AR campaigns and apps. Kent Demain, designer of the visual effects in Minority Report, will open our minds with the talk: “Taking Hollywood visual effects spectacle out of the theatre and into your world”. And of course…

For any AR Enthusiast –

Are you an AR Enthusiast? If so, you’re going to feel like a kid in a candy store at ARE, with a soon-to-be unforgettable keynote by Bruce Sterling, demo gallery, exhibitors from leading companies, artists installations from AR artists such as Eric Gradman and Helen Papagiannis, and many more surprises.

If you are into Augmented Reality – are2010 is the one event you should attend this year.

Want to join the event? Early registration is now open!

Weekly Linkfest

Another week passed by, and here we are again, at the weekly linkfest. Today on the linkfest:

This week’s video is of a photo booth at Las Vegas that lets you try different hats. I just find this guy’s reactions really funny (and the augmentation is quite good) [via DMfO]

Have a great week!